Audience Analytics

Subscriber Engagement Index & Quality Score Calculator

Compute a weighted composite engagement score across opens, clicks, reply rates, and unsubscribe velocity.

Audience Quality Score
84 / 100
TIER 1 (EXCELLENT)
ISP Inbox Priority
PRIMARY INBOX
Bypasses Promotions / Clutter
Click-to-Open Ratio (CTOR)
14.6%
Content resonance metric
Spam Complaint Risk
LOW RISK
Healthy engagement insulation
Engagement Health Diagnosis
Your weighted engagement score is 84/100. Strong reply rates (1.2%) and low unsubscribe velocity train Gmail and Microsoft AI filtering to route your emails directly to the Primary Inbox.
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How Modern AI Filters Calculate Sender Engagement

Gone are the days when deliverability was solely determined by spam words in the subject line. Modern email filters at Google and Microsoft utilize machine learning models trained on millions of real-time behavioral user signals.

Reply Signals (Highest Weight)
When a recipient hits "Reply" to your email, filters conclude with near 100% certainty that the email is desired. Never send from an unmonitored no-reply@ address.
Click-Through Velocity
Links clicked within the first 15 minutes of receipt demonstrate active anticipation, keeping future campaigns prioritized in the Primary Inbox.
Read Time & Scroll Depth
Apple Mail and Gmail measure the time an email remains open on screen. Immediate deletions within 1 second register as negative engagement signals.